Vogue is a fashion magazine that has promoted a chic and sophisticated way of life for more than a century. Published in twenty-three countries, the monthly publication serves as a cornerstone of culture for its millions of devoted readers. Similar to magazines Life and Time, through time Vogue has cemented its status as an iconic magazine.
Vogue can be, for the most part, recognized as a magazine which promotes wealthy lifestyles and costly top designer products. However, there is substance to the magazine, with significant articles and commentary on books, art and film. Vogue’s target audience appears to be primarily women and those who prefer to embrace fashion and culture as a lifestyle.
In 1892, Vogue made its debut as a weekly publication. Arthur Baldwin Turnure founded the magazine and ran it until his death in 1909, when Conde Nast took over. Nast changed the magazine to a biweekly publication and also took Vogue globally, first in Britain and than making its way to the always fashionable France. Under Nast, the magazine flourished even during the difficult Great Depression.
In the 1960s, with the help of editor in chief Diana Vreeland, the magazine conformed to the times, promoting contemporary fashion and discussing openly the issues of the era. Vogue launched careers of top models like Twiggy and Penelope Tree and featured trends of the time, such as the mini dress. In 1973, decades after the magazine began, the publication went monthly.
Anna Wintour took over as editor-in-chief in 1988, and is also the current editor-in-chief at Vogue. She is considered responsible for having created an appeal for a wider audience for Vogue. She was the first to put a model wearing jeans on the cover, making denim a chic piece of clothing for women everywhere. Wintour is rumored to be extravagant and harsh, nevertheless she is a powerful force in the fashion world.